Valentines day gifts sale increase
Today is Valentines in the world. Every lover present gift to his/her lover on this day.
“Valentines day gifts” was the second most popular query. According to data from Similar web, that has increased by 74% since last year.
According to estimations from Similar web, Valentine’s Day-related searches on Amazon.com ranked No. 1, No. 4, and No. 11 in January. Additionally, the top 15 product searches included lingerie for ladies, which according to Similar web may have Valentine’s Day connotations. The traffic to the main Amazon.com website for the United States was analysed by Similar web Shopper Intelligence to determine these rankings.
According to Similar web, the most popular “valentines day presents” item was a beard oil gift set. 44,600 clicks, or 5.6% of all search clicks, were recorded. According to Similar web, a holiday selection “care package” gift set came in second place with 4% of the market (33,000 clicks).
Not all of the top Amazon searches, meanwhile, were for Valentine’s Day-related goods. The demand for iPhone and Apple Watch accessories peaked in January 2023. Furthermore, year over year searches for “crocs” and “exercise sets for ladies” more than doubled.